Assignment 3: Apple Computer Leadership Report

The Apple Computer Company is one of the most innovative technology companies to emerge in the last three decades. Apple, Inc. is responsible for bringing to market such products as the Macintosh computer and laptop, the iPod and iTunes, and most recently, the iPhone. The success of the company can be traced primarily to a single individual, the co-founder, Steven Jobs.

First, review the following case study:

Then, respond to the following:

  • Determine and explain what type of leader Steve Jobs was.
  • Explain how his vision and values were reflected in his leadership style.
  • Summarize the initial challenges he faced when starting Apple. Specifically, address Jobs’ strategy and implementation.
  • Identify and explain the drivers for change in the personal computer industry.
  • Discuss how Steve Jobs used partnerships and collaboration.
  • Analyze Jobs’ approach to continuous process improvement.
  • Determine what skills, ideas, and approaches might be useful in your own work/life situation.

Utilize at least two scholarly sources.

Write a 4–5-page report in Word format. Apply APA standards to the citation of sources. Use the following file naming convention: LastnameFirstInitial_M1_A3.doc.

Make sure you write in a clear, concise, and organized manner; demonstrate ethical scholarship through accurate representation and attribution of sources; and display accurate spelling, grammar, and punctuation.

By the due date assigned, deliver your assignment to the Submissions Area.

Finkle, T. A., & Mallin, M. L. (2010). Steve Jobs and Apple, Inc. Journal of the International Academy for Case Studies, 16(7), 31–40. (ProQuest document ID 814791833) http://www.thecampuscommon.com/library/ezproxy/ticketdemocs.asp?sch=auo&turl=http://search.ebscohost.com/login.aspx?direct=true&db=bth&AN=55545759&site=eds-live

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s