essay opening Auto Car Wash In Saudi Arabia , you should address the following
Strategy (The why) Deploy? Develop? Deepen?
Where? (Why here?)
How big is the opportunity? (Potential Market Size)
Target market (How segmented?)
How much of the market do you expect to get?
How much will it cost you to get that much market share? (How will you go about selling/promoting your product/service?
What does that mean then in annual sales and profit?
Sales and Marketing Plan
How will you deal with the liability of being a foreigner?
How will you deal with the paradox of being consistent?
Product (Extend or adapt?)
Product positioning (GCCP? LCCP? FCCP?)
Price (Ethnocentric? Polycentric? Geocentric?)
Promotion (Extend or adapt?)
Place (Extend or adapt?)
Timing of entry
Location clock? Incentives clock? Firm clock? Competitive clock?
Projections and expectations